B2B & Technical Content Work
Clear, credible content for fintech, payments, SaaS, and security brands.
I help technical companies simplify complex products, strengthen their message, and create content that builds trust with buyers.
Fintech & Payments
Client
Moneris — B2B Fintech Content (Current Contract)
Project Background
Long-form B2B guides, technical explainers, landing-page copy, and content rewrites for Canada's largest payments processor.
I work with Moneris as a B2B Content Strategist & Editorial Lead (individual contributor).
Projects include long-form guides, technical payment breakdowns, and content optimization across performance, checkout, fraud, and e-commerce topics.
Every piece is tailored to help Canadian businesses understand technology, make informed decisions, and adopt powerful payment tools with confidence.
Tech & Cybersecurity
Client
SafetyDetectives.com
(via Webselenese)
Project Background
Cybersecurity / technical SEO
Wrote long-form SEO content including antivirus reviews, VPN explainers, comparison guides, and in-depth technical tutorials.
Every article was built from keyword research, SERP analysis, and structured outlines designed to rank and convert.
Published on a high-traffic cybersecurity site with millions of annual readers.
Client
WebsitePlanet.com
(via Webselenese)
Project Background
Technical SEO / web infrastructure
Produced SEO-optimized content for professionals and entrepreneurs using web hosting, cloud services, and digital tools.
Articles included reviews, platform comparisons, and step-by-step tutorials — all focused on clarity, accuracy, and reader trust.
Published under my byline on a respected resource for digital marketers and web-tech professionals.
Video Content
(YouTube Case Study)
Channel
Project Background
Founder-led, data-driven automotive YouTube channel built from scratch to test scripting, pacing, thumbnail strategies, CTR optimization, and audience analytics.
Results:
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1,350+ subscribers grown organically
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550k+ views on a flagship video
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35k+ views on a secondary video
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Channel fully monetized (YouTube Partner Program)
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Consistent monthly revenue
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Traffic sources diversified (Browse 40%, Search 30%, Suggested 23%)
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4.5% CTR on flagship video
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Strong AVD & retention (include a screenshot!)
My Role
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Scriptwriting and story structure
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Title/thumbnail concepting
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A/B-style iteration
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Pacing and flow decisions
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Retention curve analysis
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CTA optimization
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Upload SEO (tags, description structure)
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Analytics review & iteration
